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Posts by Michael Christian

Michael Christian - Business Development Lead

Michael’s natural curiosity has been put to good use in a 20 year career in business development. Asking questions to understand needs is where he shines. He wants to know how he can help you and your business grow. When he is not networking and working with clients, he spends his free time chasing and coaching two little girls in whatever sports they are interested in at the time. Loves all things and people associated with automobiles!

December 3, 2015

B2C Content Marketing: How to Use Content to Engage Your Prospects

If you are a B2C marketer with an inbound component, you’ve probably poured your heart and soul into creating...

October 27, 2015

Inbound is Coming...How Game of Thrones Can Help You at Inbound 2015

(For Game of Thrones fans and Marketers in general) It’s hard to believe that HubSpot’s annual conference is...

5 Reasons to Convince Your Boss to Let you go to #INBOUND15

Inbound 2015 is only three months away, but there is still time to grab your ticket. Need a little help...

3 Reasons That You Need Sales Automation in LASIK Marketing

Reaching your ideal LASIK surgery patient population is getting harder and harder to do. Traditional...

3 Effective Dental Marketing Ideas

According to a Pew Research Center study conducted in 2011, about 44% of Internet users rely on the web to help...

Get Rid of your CRM Implementation Fears

Business owners, the executive team and sales...

CRM Implementation – What it Means for your Company's Culture

As a business development lead for a managed services consulting firm, I get a very interesting perspective...

November 12, 2014

5 Ways to use Marketing to Eliminate LASIK Cost Fears

Today’s consumers have become a finicky bunch that want to be educated before they want to engage in an...

October 30, 2014

Dreamforce 2014 Summary - 1 Word That Comes to Mind

After completing my first week long educational adventure at Dreamforce 2014, I am looking over the copious notes...

October 16, 2014

5 Action Items to Keep in Mind for Dreamforce 2015

As I made the trek across the country to San Francisco to embark upon my first Dreamforce I was excited about...

3 Inbound Marketing Analytics Your CMO Will Love

Inbound Marketing metrics are objective measurements that help you evaluate the success of your marketing...

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